The first episode of the People for Products podcast features Isaac Park, Co-Founder and CEO of Pathos Ethos. Isaac shares what product strategy is and how all innovators can leverage product strategy no matter their industry.
Notable timestamps:
- What is Pathos Ethos? – timestamp: 1:34
- Isaac’s story of how he got started – timestamp: 2:53
- How Pathos Ethos got started – timestamp: 4:07
- How PE became a product strategy studio – timestamp: 5:00
- Who did the name “People for Products” come about? – timestamp: 7:23
- How does Pathos Ethos define “product”? – timestamp: 11:25
- What matters most: a great product or great branding? – timestamp: 19:32
- How does product strategy relate to business model? – timestamp: 21:52
- How can service businesses, nonprofits, etc. think about and leverage product strategy in their work? – timestamp: 23:38
- Isaac’s core takeaway – timestamp: 27:39
Episode Resources:
- Our guest: Isaac Park – Linkedin: https://www.linkedin.com/in/isaacpark/
- PathosEthos.com – Product Strategy Studio
- Steve McCullen – https://www.linkedin.com/in/stevenmcclelland/
- Ash Maurya – https://www.linkedin.com/in/ashmaurya/
- Leanstack – https://leanstack.com/